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Penny for your thoughts

Impact & Sustainability
Efrat Shalem

The Rise of Impact & Sustainable Investing

In recent years, and especially now in the wake of the Covid-19 pandemic, we are seeing more and more social and environmental startups growing in Israel and worldwide. But do they get the same treatment as “regular” startups when approaching investors? Not exactly. In this article, we will discuss the various aspects of the impact investing phenomenon, how to prepare, what to watch out for, and why it is here to stay.

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Savings Jar
Efrat Shalem

Founding an Investment-Worthy Startup With a $100 Budget

One of the biggest challenges for entrepreneurs is getting their startup off the ground while having a very tight budget, until they can convince investors to put in their money. Here are some tips, tools & tricks to help you get your startup funded with only one hundred dollars.

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EQUAL People
Efrat Shalem

How to Build a Winning Team for Your Startup

For a team to win, it first needs to be the right team. In this post, we will talk about one of the biggest challenges facing entrepreneurs at the beginning of their journey – team building. To that end, we’ll dig into psychology, because as far as people are concerned, it all starts and ends with psychology.

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